Fashion retailer Bluefly and Bravo have teamed up to create a commercial QR experience that's both useful and savvy.45-second commercials running on the cable network feature QR codes along the bottom of the screen that when scanned with a cellphone bring up online extras, full-length video and special Bluefly discounts.This is how QR should be done!via the New York Times
Monday, 27 September 2010
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